Every Good Gift

The Challenge

With over 500 products, display the company’s varied products with an easy user-interface. The company had two target markets, retail and wholesale markets with the wholesale getting their own product packages and pricing. But, retailers were not allowed to view wholesale products. The company was struggling on  how to market themselves online.

The Solution

Using Miva Merchant and some coding, we create a custom eCommerce website that ensured that wholesale customers would have to log into the site before they could view their products. This prevented retailers from buy wholesale products. Our internet strategy included, at first, to incorporate email marketing and to capture emails from the website then search engine marketing and finally social media.

The Tools

• HTML / CSS
• Miva Merchant
• SEO
• Facebook Fan Page
• Social Media
• Email Marketing
• Blog